וידאו לגיוס המונים
אין ספק, וידאו טוב זה אחד האלמנטים הקריטיים בכל קמפיין לגיוס המונים. אם אתה רוצה שאנשים ייקחו אותך ברצינות, אתה צריך סרט רציני, וסרט רציני זה סרט שנעשה ע"י מישהו רציני, מסוקס, שרואים את השנים חרוטות על פניו ואם יש לו סוס, אז בכלל טוב. לעזאזל, יש לנו אפילו מכונת ירייה שתפגע בלב, בראש או באצבע ההקלקה של כל אחד ואחד, רק תבחר.
Video is one of the best ways to help you connect to your audience emotionally and intellectually and keep them engaged as they explore what your crowdfunding operation is all about. In fact, an in-depth look at kickstarter or any other crowdfunding website will reveal that crowdfunding operations tend to do significantly better—have more views, more contributions, and a higher rate of success—when they include video. Why video is so engaging to audiences? Here’s a quick round-up:
may well explain what your startup wants to do and why, it simply will not have the same wow factor as an interesting, well-polished video. Being able to add visual and audio effects to your video gives you a much better chance of having your viewer be effected on an emotional level. Furthermore, some data is much more easily displayed or explained with the visual aid that a video gives than through text or images alone. This gives you another foot up in the crowdfunding game.
Video allows you to establish trust with your viewers by showing them who you are. Letting your viewers see your face and/or hear your voice assures them that you have nothing to hide, that you are trustworthy, and that you want to connect with them. In addition, it lets you broadcast your personality and your views a little more clearly than would be apparent through text. This can make your audience feel for you and like you more than they might if you were to leave video out of the picture.textVideos can stimulate the senses and stir emotions more easily than text. Let’s face it, in today’s world, people are used to being overwhelmed by television, movies, and videos. While
Video catches the attention quickly. Whereas in order to grab the attention of someone browsing through hundreds of crowdfunding projects simply with text you would need to say something extremely exciting or surprising in your very first line of text—and even this still seems rather dull—having a video with an interesting or attractive thumbnail up can snag a viewer much faster and make them more interested in you from the moment they catch a glimpse of your project. Once they have started watching the video, you can keep a hold on their attention with surprising facts, interesting graphics, or catchy music.